Site Selection
Help is available to evaluate the business potential of your Mystik Service Center. We offer a preliminary evaluation, comparing your potential site characteristics to accepted Mystik Service Center criteria. A detailed evaluation is available for only $200. Our income statement software examines the financial benefits for the potential Mystik Service Center operation.
Management and Operations Training
Mystik provides a comprehensive training curriculum to equip Service Center owners, managers and service technicians with the knowledge and skills they need to operate a successful business or improve the efficiency of an existing location. The cornerstone of the program is the AOCA Service Center Operations and Management Training Course.
Business-Building FleetSeek.com Database
A lot of repeat business comes not from over-the-road truckers but from the local fleet operators who are looking for prompt, dependable heavy- duty lubrication services. As a Mystik Service Center operator, you get significant help developing nearby prospects into customers with the FleetSeek.com trucking operations database. It will put names, addresses and contacts of fleets near your facility right onto your desktop, so you can use it to identify them and make sales contacts.
The benefits of outsourcing fleet vehicle lubrication needs are already obvious to fleet operators. Instead of having to take a truck out of service for a day while it (and its driver) is moved to and from a large-scale truck service location, they can send the vehicle to your Mystik Service Center. The driver can wait with the truck, and in two hours the oil change is done and the truck is available for its next run.
Customers are ready to hear your story, and you can seek them out easily with FleetSeek.com. It’s as easy as clicking a mouse. (FleetSeek.com also lets you prospect for candidates for a mobile lube service offering.) When you are discussing the opportunities available as a Mystik Service Center, don’t forget to ask your Territory Sales Manager or Marketer about FleetSeek.com. The cost of FleetSeek is part of your branding agreement with Mystik Lubricants.
Advertising and Promotions
When you operate a Mystik Service Center, you have a powerful force working to boost the visibility of your business. That’s the power of the Mystik brand! Whether it’s through broadcast media and print publications or via an imaginative portfolio of nation-wide campaigns, consumers will immediately recognize you as part of one of the country’s most known and trusted providers of quality petroleum products. Think about the added influence you’ll enjoy when customers see the Mystik message on TV and then find the same messages displayed in your store!
Mystik Lubricants sponsors high-visibility events designed to build recognition for Mystik and products such as Mystik JT-8 Super Heavy Duty Engine Oil.
LubeAlert® Oil Analysis Program
As a Mystik Service Center, you can also offer your customers the industry-pioneering LubeAlert computerized oil analysis service. Because when they use qualifying Mystik HDEOs, they are eligible for laboratory analysis of used oil samples — a combination fleet management and preventative maintenance tool that’s an industry standard.
LubeAlert provides everything to help your customers establish a used oil testing program, then delivers customized testing results via e-mail within four days after the samples reach the LubeAlert testing center. It helps cut down on paperwork and improves truck resale value.
Whatever the composition of your customers’ fleets, their maintenance managers know what it’s like to oversee daily operations, with everything from equipment accidents to sudden breakdowns. They also know the financial implications if power units are not maintained properly Through LubeAlert trend data from oil samples, your customers can spot abnormal engine wear patterns before they result in expensive downtime and monitor engine oil for viscosity breakdown, contaminants and wear metal accumulation.
Using LubeAlert can help customers extend engine life. Offering them LubeAlert means you become an integral member of their maintenance team and keep them coming back to you oil change after oil change.
Punch-A-Deal Key Tags
Improve Customer Retention and Reward Repeat Business with Punch-A-Deal Key Tags:
- Custom design of key tag
- Unique punch design for added security
- Flexible as to “Deal” offered
- Location advertisement on tag
- No scanning, no software, no training
- Totally funded by Mystik for qualified locations and partially funded by Mystik for featured locations.
Mystik Service Center Key Vendors
When the time comes to acquire Mystik Service Center equipment, services and information systems, Mystik can connect you with just what you need through its network of alliances with carefully selected manufacturers and distributors. Contact your installed specialist for more details.
